Massively Interactive Live Event (MILE) from Skybound and Genvid to Bring Unique Hosted Interactive Live Streaming Content
All-New TWD World and Characters Debuts as a Facebook Gaming and Facebook Watch Exclusive on July 11
June 30, 2022 – LOS ANGELES, CA and NEW YORK, NY – Skybound Entertainment, Genvid Entertainment, and Facebook today announced that Yvette Nicole Brown and Felicia Day will serve as the live action hosts for The Walking Dead™: Last Mile (TWD:LM). TWD:LM is the next big installment in The Walking Dead franchise, where the story is driven by the fans. It features a series of interactive live streams, hosted by Brown and Day, along with an Instant Game which introduces new story content daily that fans can view and help make crucial decisions to ultimately shape the official TWD universe. The companies also released the official TWD:LM launch trailer today.
The story begins on Monday, July 11 at 4pm PT when Brown will host the first weekly interactive live stream that sets the stage for this new epic and explains the implications that fan choices have on the characters. The Instant Game will launch in Open Beta the same day, featuring new story content and minigames to play every day. Player progress will carry over from Open Beta. Ultimately, fans will decide the fate of the inhabitants of Prosper Landing, a remote, coastal Alaskan village that had been spared most of the walker apocalypse, until now. Along the way, Brown and Day will host regular livestreams highlighting the big moments that propel the TWD:LM narrative forward, discussing the story with special guests, and revealing key decisions made by the audience in the Instant Game.
“Since the very beginning I have been a huge fan of The Walking Dead and it’s an absolute thrill to be involved in this new interactive experience The Walking Dead: Last Mile,” said Yvette Nicole Brown. “I’m sure I’m not the only one who has wanted to reach into the TWD world every now and then to help or hinder the main characters at key turning points – now, we’ll all finally get that chance!”
“Gaming is a huge part of my life and career, so I’m thrilled to host an interactive livestream event that will create an innovative, one-of-a-kind experience for The Walking Dead fans and gamers. Very excited to see what pushing the limits of interactive storytelling can accomplish,” added Felicia Day.
“The Walking Dead Last Mile is an unprecedented interactive experience and we are looking forward to expanding the post-apocalyptic universe with the very talented Felicia Day and Yvette Nicole Brown,” said Shawn Kittelsen, VP Creative Development, Skybound Entertainment. “We are excited to deliver one-of-a-kind content and are proud that we have created an entirely new way of engaging with The Walking Dead fans.”
“The Walking Dead is an ideal universe to feature in our next big MILE and Yvette and Felicia are the perfect choices to host,” noted Jacob Navok, co-founder and CEO of Genvid. “We’re excited for them to host the interactive companion content which directly involves the audience in fun, innovative ways that will give fans a voice and keep them up to date on all things TWD:LM.”
About Skybound Entertainment
Established in 2010, Skybound is a multiplatform content company that engages with creators and their intellectual properties to create cool stuff and deliver one-of-a-kind experiences to fans. Skybound extends their stories across platforms including comics, television, film, video games, tabletop, books, digital content, audio programming, and beyond. The company is home to critically acclaimed global franchises including The Walking Dead, Invincible, Superfight, and Before Your Eyes.
The company maintains key partnerships across the entertainment industry including Universal Pictures and Image Comics, holds a first look development deal with Audible, and has engaged an ongoing strategic business partnership with mobile games publisher and developer 5th Planet Games (OAX: FIVEPG).
For the Skybound Games division, capabilities include publishing, production, and global distribution for video games across all genres, including the multi-million unit selling The Walking Dead video game series. Skybound Games is also a strategic global marketing and distribution partner of Striking Distance Studios for the highly-anticipated survival-horror game The Callisto Protocol.
For the most up to date information on Skybound, please visit the company on Twitter (@Skybound), YouTube (Skybound), Facebook (@SkyboundEntertainment), Instagram (@skyboundent), and at www.skybound.com.
About Genvid Entertainment
Genvid Entertainment, LLC is a subsidiary of Genvid Holdings, Inc. and the first publisher devoted to bringing massively interactive live events (MILEs) to market. Combining globally renowned brands with best-in-class development, production and marketing, MILEs are a new category of audience driven, worldwide, live events that offer immersive stories with the viewers instantly influencing the world and characters in ways big and small to help decide the outcome and shape canon. The Walking Dead: Last Mile is Genvid’s next MILE, launching in summer 2022. A number of additional MILEs involving major comic book, TV/film, and video game franchises are currently in production, launching over the next two years, with more to come.
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For press information please contact:
Genvid Entertainment:
Garth Chouteau ([email protected] / 415-602-8147)
Skybound Entertainment:
Alex Armour ([email protected] / 760-815-9109)
The Walking Dead is a trademark of Robert Kirkman, LLC. All other trademarks and registered trademarks are the property of their respective owners, without intent to infringe.
